How CBD is impacting fragrance – and every product category

You’ve heard about the ingredient generating the most buzz of 2019: cannabidiol (CBD). CBD-infused products are everywhere from mascara to coffee. And amidst national cannabis reform, major retailers are joining the movement. This spring, CVS Health, Walgreens, Rite Aid, GNC, and Ulta Beauty introduced CBD-based offerings. Although the Federal Drug Administration prohibits CBD in food and beverages, Ben & Jerry’s announced its plan to one day sell CBD-infused ice cream. It’s no wonder a new study projects that the U.S. CBD market will reach $20B in sales by 2024. Read on for a quick overview of cannabis ingredients, and the best ways to harness the trend through fragrance.

From left, Sprig, Myaderm, NaturVet, and Origins cannabis-based products.

What is CBD, and does it contain THC?
Cannabidiol (CBD for short) is a chemical derived from the cannabis family. CBD may treat inflammation, insomnia, anxiety and other maladies, but more long-term studies are needed. A common misconception is that CBD contains tetrahydrocannabinol (THC). THC is actually a separate and different derivative of the cannabis plant. Unlike CBD, THC is psychoactive, meaning it affects a person’s mind.

Is hemp the same as CBD?
CBD oil is often conflated with another popular cannabis-based ingredient: hemp oil. However, hemp and CBD are not same. The 2018 Farm Bill legalized hemp (classified as the cannabis plant with less than 0.3% THC). If you’re looking at an ingredient list, CBD oil appears as “cannabidiol,” while hemp oil is listed as “cannabis sativa seed oil.” Kline Group reports that brands can differentiate themselves by using pure CBD oil rather than just hemp seed oil.

From left, HereticFog & Tree, and Herb Essntls cannabis-infused perfumes.

What do CBD products actually smell like?
The explosion of CBD has inspired a new crop of fragrances. And a lot of them don’t have the marijuana odor you might expect.

A number of candles and perfumes marketed with cannabis fragrance stories don’t actually contain cannabis compounds. These inspired-by fragrances range widely from powdery and musky (Boy Smells Kush) to fruity and woody (Fresh Cannabis Santal).

Another category of perfumes and personal care products contain CBD oil or hemp seed oil. Since pure CBD oil doesn’t have much of an odor, brands play up the natural ingredients by adding green and earthy fragrances. Check out Kiehl’s Cannabis Sativa Seed Oil Herbal Concentrate made with hemp oil and Heretic Parfum Dirty Grass with CBD oil.

Overall, our analysis of best-selling cannabis scents confirmed a green earthy commonality. Patchouli, vetiver, and musky notes were especially popular.

These fragrance pyramids represent two different cannabis interpretations on the market.

Are cannabis terpenes the future?
All botanicals (including cannabis) produce terpenes, chemical compounds that determine the way a plant tastes and smells. Perfumers use terpenes as raw materials in their olfactive palette. With relaxing laws around cannabis, brands have started using cannabis derivatives in place of the terpenes traditionally sourced from other vegetation. A prime example: California-based label Fog & Tree uses real cannabis terpenes in its cologne.

Our Recommendations
We’d love to help you tap into the CBD trend through fragrance!

To capture the spirit of CBD, try an inspired-by fragrance:

  • Natural Cannabis-Inspired | All natural. Does not include actual cannabis.
  • Cannabis-Inspired Terpenes | The same terpenes found in cannabis, but sourced from other botanicals. Does not include actual cannabis.

Or, try an on-trend fragrance that’s often featured with CBD:

  • Damask Rose & Oud
  • Smoky Vanilla
  • Lavender Vanilla

To request samples, email [email protected].

Orchidia Fragrances is excited to announce our TREND WATCH email. Each month, we’ll highlight the latest trends and innovations in the fragrance industry. To sign up for Orchidia’s monthly TREND WATCH, click here.

Desert Garden

A collection of eight soulful scents inspired by the untamed and delightful flora that bloom in the arid wilderness.


Ocotillo
Juicy top notes of white peach combine with ripe nectarine to reveal a blend of hibiscus petals and crimson ocotillo flowers. A base of warm sugarcane, crystallized amber, and sweet honey lingers.


Mojave Blossom

The prickly sweetness of wildflowers bursting through rough earth. Aquatic green notes open into a succulent heart of pear, apple and florals, softened by warm musks and tonka leaves.


Canary Island Spurge
A floral composition with an airy character. Lively greenness and marine notes combine over a bouquet of lush florals. Warm amber, white musk, and creamy woods round out the base.


Mesquite
The elegance of a lone tree in the desert. Crisp bergamot and dried black pepper enhanced with fir over smoky wood and dried herbs. The base is a sensual blend of amber, frankincense, and cedar.


Lavender Thistle
Lavender’s herbaceous petals brightened with eucalyptus and sage. Warmth and spice evoke sand. Enriched with woody vetiver and wild patchouli.


Joshua Tree
Warmth radiates across an ocean of sand witnessed by the izote de desierto (desert dagger), also known as the Joshua tree.


Wild Sage
Sage bushes sprawl over a cracked landscape. Dried herbs with light citrus, rich spice, and dry greenness disclose a base of smoky vetiver and amber warmth.


Fairy Duster
Capturing the vibrant, spiky flowers of the fairy duster shrub. Lively citrus and pink peppercorn meet over a bed of sheer florals. Sun-bleached woods, musk, and amber evoke dry desert air.

To request samples and set up a meeting with your Sales Representative, e-mail [email protected].

Co-Creation in Fragrance

Brands invite collaboration with custom scents.
For $2,000 Goest Perfumes will develop a scent just for you. And while that isn’t realistic for most fragrance fans, shoppers expect co-creation. That is, a chance to shape the product and brand experience. Online communities like Into the Gloss (sister blog of Glossier) and fragrance subscription Scentbird are examples. So, how do companies provide adaptable products to the mainstream market? This month we look at examples of fragrance combining– a first step in co-created fragrance.Scented Duos
From food mash-ups to simplified skincare, duos are everywhere. In fragrance, luxury brands share the art and legacy of combining two scents. This spring, Diptyque launched its travel candles in giftwrapped duos. Also, Jo Malone offered its colognes in boxed pairs. Look for these companies talking about #fragrance combining and #scent pairing on social media.Fine Fragrance Sets
Fragrance layering is experiencing a renaissance in the form of collections that mix and match. For example, Gucci launched The Alchemist’s Garden. It layers to create up to 48 combinations. Chanel also encourages us to layer its unisex Les Eaux line. Likewise, indie brand Huda Beauty says its new collection Kayali “…is like nothing you’ve ever seen before, and it allows you to create your own truly unique fragrance identity by layering different scents.” Meanwhile, Ellis Brooklyn introduced a Layering Kit with six scents.Diffuser Technology
Moodo’s Smart Diffuser is a high tech take on fragrance combining. It’s “the only diffuser that allows you to customize scents according to your taste, mood and lifestyle,” according to Moodo. To create a custom home scent, you load the diffuser with up to four scent capsules. Then, you can control the intensity and set a timer from an app on your smartphone.

Co-creation will keep evolving in the world of fragrance. How are you addressing demand for custom products? Want to explore this trend for your next product launch? Contact us at [email protected] today!­­­­

Garry Johnson Joins Orchidia Fragrances as Senior Director of Perfumery

Garry Johnson has joined Orchidia Fragrances as Director of Perfumery. Garry will lead fragrance Research and Development and drive the continued expansion of Orchidia Fragrances in Europe and Asia.

“Garry is an outstanding leader who understands the importance of developing collaborative customer relationships,” said Ross Sprovieri, Executive Vice President of Orchidia Fragrances. “We are thrilled to have him join our team and bring his extensive fragrance knowledge to Orchidia.”

Most recently, Garry worked as Senior Perfumer at Takasago International Corporation, where he developed fragrance technologies in Household, Consumer Products and Fine Fragrance applications for major international clients. Previously, Garry served as Vice President and Chief Perfumer at Robertet Group USA.

Seasonal Favorites

Discover fragrances crafted to uplift a special time of year. Presenting our curated selection of trending scents to inspire your next seasonal launch in air care and personal care.

Fall-Winter


Champagne Pop ORC 1900129
A crisp celebration. Iced champagne and juicy tangerines sparkle over a heart of candied berries, with traces of sheer musk.


Tuxedo ORC 1900103
An herbal-woody fragrance with notes of fresh Clary sage, tonka beans and sandalwood.


Holiday Vanilla ORC 1900162
Celebrate the season with a warming blend of rich vanilla, toasted marshmallows and buttery caramel.


Wintertime ORC 1900052
Captures a radiant fireplace on an icy day. Clove and citrus notes warmed with fresh-cut wood, amber sap, and musk.


Maple Hotcakes ORC 1900086
Vermont maple syrup flows over buttermilk pancakes with a hint of spice. A sweet delight.


Wintry Woodland ORC 1900137
A dazzling blend of warm amber and white musk, complimented by notes of fresh-cut cedar, rich sandalwood, and sweet vanilla bean.


Frozen Cranberry ORC 1900106
Tart cranberry enhanced with juicy McIntosh Red apple, tonka bean, and lustrous woods.


Bonfire Donut ORC 1900053
A gourmand treat. Buttery vanilla cake roasted over a cedarwood flame and dusted with powdered sugar.


Creamy Hot Cocoa ORC 1900109
Comforting and sweet. Roasted hazelnuts dipped in melted chocolate, with vanilla marshmallows and a touch of berries and cream.


Fresh Fir ORC 1900121
Pine with an adventurous character. Dewy eucalyptus meets fresh Siberian fir and Frasier fir needles wrapped in white oak.

Spring-Summer


Bubbly Peach ORC 1900142
Effervescent peach with a grapefruit citrus accord. A green floral heart unfurls into a delectable base of vanilla, powdered sugar, and white musk.


Cactus Blooms ORC 1900122
The prickly cactus in bloom. Green flower petals, ripe pear and Fuji apple, warmed with coconut and musk.


French Cuffs ORC 1900135
A citrus-herbal blend with universal appeal. This sophisticated fragrance showcases notes of bergamot and lavender.


Mineral Spa ORC 1900144
Soothing and bright. Sparkling citrus, juicy melon and refreshing mineral water open into a heart of herbaceous lavender, rose, and lily, over a warm base of golden amber and sheer musk.


Azure Waters ORC 1900134
The white sand and crystal-clear waters of a private cove captured through scent. Crisp ocean breezes and juicy pineapple meld with muguet and rose over a warm base of mossy driftwood, white musk, and rich amber.


Mango Pineapple ORC 1900087
A tropical medley of sweet pineapple, juicy mango, white florals and sheer musk.

To request samples and set up a meeting with your Sales Representative, e-mail [email protected].

Save the Date: Behind the Fragrance 2019

Test your nose and develop your olfactive ability in small groups led by Orchidia Perfumers. This training will teach you how perfumers use fragrance families to build signature fragrances. You will also have the opportunity to create your own fragrance blend in a finished product application.

We’re delighted to offer this training as a complimentary education event.

When and Where: Tuesday, March 26th at Avenue of the Arts Hotel

Click here to RSVP.

Market Leading Laundry Care Fragrances

Inspired by leading brands, our line offers 14 different aromas, ranging from complex and sophisticated to trendy and innovative types. Fragrances include Method Type Ginger Mango type, Gain Type Cool Water Blossom Type, and Downy Type Botanical Mist Type.

LAUNDRY DETERGENT FRAGRANCES
Method Ginger Mango Type ORC1802318
Light and natural-smelling, this fragrance provides freshness with a top of ginger, tropical mango, and pineapple. A light floral heart is balanced with warm notes of sandalwood, amber, and musk at the dry-down.
Top: Hawaiian Ginger, Island Pineapple, Tropical Mango
Middle: Light Jasmin and hints of Rose
Base: Creamy Sandalwood, Soft Amber and White Musk

Persil Intense Fresh Type ORC1802352
This crisp fragrance blends leafy green notes with bright citrus and lemon at the top. The heart combines white florals and green violet with mint undertones, over a­n airy ozone accord with amber and fruity musk at the dry-down.
Top: Citrus, Lemon, Green
Middle: White Floral, Tuberose, Violet, Ozone
Base: Ozone, Amber, Fruity Musk 

Mrs. Meyer’s Honeysuckle Type ORC1802248
This fragrance opens with a lush green accord paired with zesty orange and melon. The heart is composed of jasmine petals and sweet honeysuckle blossoms. The dry-down blends sugary honey with oriental spice to create a balanced scent.
Top: Lush Green Accord, Orange, Melon
Middle: Jasmine Petals, Honeysuckle Blossoms
Base: Sweet Honey, Oriental Spice

A&H Tropical Paradise Type ORC1802316
This fragrance captures the essence of sparkling ocean water, juicy pineapple, and lush greenery. The heart blends sun-kissed florals of plumeria, orange blossom, and muguet with a long-lasting base of golden amber, creamy sandalwood, and musk.
Top: Watery, Green, Pineapple, Orange, Melon
Middle: Orange Blossom, Rose, Muguet, Plumeria, Apple
Base: Amber, Sandalwood, Musk

Tide Botanical Rain Type ORC1802315
A cool warmth of tropical fruits and floral notes mixed with zesty citrus and blue ozone notes brings a delightful bliss. The base combines white amber and satin musk for a cozy and relaxed feeling.
Top: Green, Citrus, Orange, Bergamot, Ozone, Marine
Middle: Floral, Fruity, Jasmine, Orange Flower, Ylang, Red Berries
Base: Amber, Musk 

Purex Linen & Lilies Type ORC1802387
This linen and lily type fragrance captures nature’s sheer beauty in every drop. An airy white floral bouquet is infused with zesty citrus, doused in exotic fruits and clean gentle musks.
Top: Citrus Accord, Green Petals
Middle: Watery Lily, Sambac Jasmine, White Neroli
Base: Sheer Musks, Sweet Balsamic

Gain Cool Water Blossom Type ORC1802414
Fruity green notes and red currant are bolstered by sheer and subtle white florals, highlighted with contemporary ozonic flair. A finishing touch of bright and full-bodied amber, modern musk, and woods renders a progressive take on the current detergent market.
Top: Green Apple, Bartlett Pear, Red Currant, Ozone
Middle: Sheer White Florals
Base: Amber, Clean Musk, White Woods

FABRIC SOFTENER FRAGRANCES
Suavitel Sunset Rose Type ORC1802362
This bold floral fragrance opens with modern red rose, freshened with nuances of clean fruit. A deep rose heart enhances the depth, over a base of heavy white floralcy, musk, amber, and sandalwood for longevity.
Top: Red Rose with hints of Red Fruit
Middle: Rose Damascenia and Heliotrope
Base: Provence Tuberose, Mysore Sandalwood, Amber and Musk

Downy Sun Blossom Type ORC1802354
Dancing yellow sunflowers and colorful wildflowers are surrounded by joyful spice notes, embedded with juicy berries and green apples with a velvety, sweet dry-down.
Top: Bright Green Spicy Leaves
Middle: Marine, Berry Fruit, Orange Flower, Ylang-Ylang
Base: Honey, Velvety Woods, Oak Moss, Creamy Tonka Bean

Snuggle Lavender & Vanilla Orchid Type ORC1802356
Bright fruits and crisp citrus sparkle over a heart of soothing lavender, warm white florals, and a hint of tropical orchid. The base combines cozy vanilla, exotic woods, and a hint of musk.
Top: Fruity, Herbal, Citrus
Middle: Lavender, Jasmine, White Floral, Orchid
Base: Vanilla, Amber, Sandalwood, Musk

Gain White Tea & Lavender Type ORC1802282
Crisp green apple and succulent pear are blended with soft rose, lavender, and subtle tea notes for an invigorating aroma. Creamy musk, rich amber, and velvety woods round out the fragrance for a long-lasting impression.
Top: Pineapple, Pear, Green Apple, Watery
Middle: Damask Rose, Lavender, Lily, Heliotrope
Base: Amber, Musk, Woody

Downy Amber Blossom Type ORC1802223
A citrus accord of bergamot, orange, and lime intertwine with juicy fruit notes at the top. Lily of the valley, rose petals, and gardenia blossom form a vibrant bouquet at the heart. The fragrance ends in a trail of blanched driftwoods, amber, and white sheer musk creating a long-lasting effect.
Top: Bergamot, Orange, Lime, Fruity
Middle: Lily of The Valley, Rose, Gardenia
Base: Driftwoods, Amber, White Musk

Downy Botanical Mist Type ORC1802310
This fragrance opens with a watery green note accented by tropical pineapple, red juicy fruits, and a bouquet of roses, jasmine, and blue violet. At the base, warm amber, sheer musk, and sweet creamy vanilla creates a long-lasting impression.
Top: Anise, Marine, Pineapple, Citrus, Green
Mid: Red Fruit, Rose, Fruity, Floral, Jasmine, Violet
Base: Amber, Musk, Vanilla, Sweet

Snuggle Island Hibiscus & Rainflower Type ORC1802406
Juicy pineapple, sweet mango, and creamy coconut meets a bouquet of soft white florals and island hibiscus. Deepened by clean white musk and notes of driftwood, the overall composition of this fragrance suggests warm, exotic tropical offerings.
Top: Pineapple, Mango, Papaya
Middle: Bouquet of Tropical White Florals, Hibiscus, And Lotus, Island Coconut
Base: White Musk, Sun-bleached Driftwood

For a sample or to learn more about our Market Leading Laundry Care Fragrances, please contact us at (630) 932-8101 or [email protected].

Orchidia Visits ScentsAbility

ScentsAbility is an inspiring organization that helps individuals with intellectual and developmental disabilities by providing job training, employment, and supported housing to disabled young adults. Their trainees become part of ScentsAbility’s retail and manufacturing operations.

During the visit, Technical Sales Representative Matt Trotter and Sales Manager Mike Mack gave a fragrance training seminar to the young adults at ScentsAbility. They smelled through several candle fragrances and were taught how to categorize fragrances into different families. They were also taught how to rename a fragrance using their newly learned fragrance categories.

Matt and Mike had a great time working with ScentsAbility’s young adults and were overwhelmed by their respectful, happy, and loving attitude.

Visit scentsability.org to learn more about what they do!

Behind the Fragrance: A Closer Look at Fragrance Families


Join us on Thursday, September 27 for a special fragrance training event!

This complimentary full-day partner education program will be held at the College of DuPage Culinary & Hospitality Center in Glen Ellyn, IL. Behind the Fragrance: A Closer Look at Fragrance Families will be a fully hands on and interactive training teaching six important fragrance families: Floral, Animalic, Citrus, Woody, Herbal, and Green. Upon completion, our partner will gain a better understanding of the six fragrance families and how they are used to create fragrances.

Participants will also have an opportunity to make their own fragrance blends in different applications. To register, please complete the form on our website or contact your local sales representative. Attendance is limited to the first 50 registrants.

Market Leading Household Cleaner Fragrances

Inspired by leading brands, this kit offers 12 fragrance types, including Method Pink Grapefruit Type, Glade Rain Shower Type, and Clorox Pacific Breeze & Coconut Type.

CLR Type Fragrance ORC1801271
A simply fresh accord of lemon, lavender, and green apple.

Pine-Sol Type Fragrance ORC1801259
Brisk notes of lime and pine woods combine with herbal touches of tea tree and eucalyptus essential oils for a timeless fragrance among household cleaners.

Glade Rain Shower Type Fragrance ORC1801269
The lingering clean of a warm spring rain. Notes of apple and raspberry brighten a bouquet of peony and orange blossom on a sandalwood base.

Clorox Bleach-Free Type Fragrance ORC1801218
The classic scent of Clorox clean. A camphorous accord of zesty grapefruit peel, green apple, and fresh pine.

Method Pink Grapefruit Type Fragrance ORC1801275
A zesty fusion of blood orange and pink grapefruit with a twist of cassis.

Clorox Pacific Breeze and Coconut Type Fragrance ORC1801100
Retreat to a Pacific medley of sweet sliced pineapple, cool coconut water, and marine breezes.

Lysol Garden After Rain Type Fragrance ORC1801280
A spring accord of lily-of-the-valley, gardenia, and a hint of cut grass dries down to a base of soft plum for a misty morning clean aroma.

Pledge Orange Type Fragrance ORC1801279
Bright mandarin oranges accented with a note of melon on a clean bed of magnolia flowers.

Bar Keeper’s Friend Type Fragrance ORC1801310
A blend of lime and tea tree essential oils with a fresh amber dry down and a touch of spearmint to leave a bright, friendly clean.

Mr. Clean with Febreze Meadows and Rain Type Fragrance ORC1801311
An intensely fresh burst of rain with an accord of green notes and white roses along a crisp linen dry down.

Goo Gone Type Fragrance ORC1801330
A powerful citrus accord of pink grapefruit, Florida oranges, and zesty mandarin.

Fabuloso Type Fragrance ORC1801334
Top notes of juicy pear burst to a fresh herbal blend of lavender and eucalyptus essential oil on a brisk pine forest dry down.

For a sample or to learn more about our Market Leading Household Cleaner Fragrances, please contact us at (630) 932-8101 or [email protected].