Tag Archives: gender neutral scents

The Top Trending Gender Neutral Scents

Leading brands are creating products that are gender neutral. We surveyed the market to identify the most popular scents in these universal products. Here are the fragrances trending now.

Seaside Herbs

The refreshing aroma of an oceanside garden features in a range of new products. Fragrances combine notes of sea salt, ocean air, and fresh herbs.

Trendsetters: Bath & Body Works Seaside Lavender Candle, Method Beach Sage Liquid Fabric Softener, Raw Sugar Peppermint & Sea Salt Hand Sanitizer

Cool Mint

Often associated with cleanliness, minty scents are trending across categories. Perfumer & Flavorist has declared a “minty moment for perfumery” and anticipates that consumers will increasingly buy mint-scented products in reaction to COVID-19. 

Trendsetters: Mrs. Meyer’s Peppermint Multi-Surface Everyday Cleaner, Ooly Pastel Mints Scented Highlighters, Garnier Fructis Invisible Dry Shampoo Mint Mojito

Uplifting Grapefruit

Classic and sophisticated grapefruit fragrances brighten products created for use by everyone. Grapefruit shines both on its own and in more complex blends. Aesop says, “Our newest body cleanser is an uplifting blend of Petitgrain, Grapefruit and Lemon.”

Trendsetters: Aesop Citrus Melange Body Cleanser, Molton Brown Vetiver And Grapefruit Eau De Parfum, Nest Grapefruit Reed Diffuser

To request samples, email [email protected].