Tag Archives: summer fragrances

Summer Scents Trending Across Product Categories

Lush floral and juicy fruity are the fragrance themes of this summer. Here are the scents trending across limited-edition and new product launches right now.

Blooming Peony

Peony is a top fragrance this season and expected to have lasting power. Mrs. Meyer’s launched its limited-edition peony scent across applications while other top brands incorporated the floral aroma in their permanent lines.

Trendsetters: Mrs. Meyer’s Peony Dish Soap, Dove Renewing Peony and Rose Oil Body Wash, Avon Flourish Peony Rosé Eau De Parfum

Succulent Peach

The summertime staple fruit lends an invigorating and nostalgic feel to numerous product applications. Fragrance characters range from sweet and juicy to light and refreshing.

Trendsetters: Bath & Body Works Georgia Peach Candle, Victoria’s Secret Peach Nectar Lip Gloss, Vagisil Scensitive Scents Peach Blossom Bath Bomb

Lush Lilac

Lilac or “millennial purple” is a key color in fashion apparel for the year. Simultaneously, limited-edition home care and popular personal care products feature fragrances with a prominent lilac note.

Trendsetters: Febreze Lilac & Violet Car Air Freshener, Native Lilac & White Tea Deodorant, Love Beauty & Planet Indian Lilac and Clove Leaf Shampoo

To request samples, email [email protected]