The Human Algorithm

graphAs a partner of Orchidia, we provide you with current and insightful market research from a variety of marketing services. This data is presented clearly to help you make informed decisions, and we are always available in the event you need additional research and/or consultation.

Creating scents that connect with people on an olfactory level, but also an emotional one, is no small challenge. That is why Orchidia approaches this important undertaking in an exceptionally robust and painstaking way.

Our methodology, The Human Algorithm, is a process that by which we take an exhaustive look at key facets of life today: personal care, fashion, socio-political, art, architecture, technology, and 24 other indices.

The Human Algorithm Team culls and analyzes major and minor trends, providing a basis not only for our own development purposes, but also to provide a strategic roadmap for our customers.

To obtain our latest fragrance trend report, contact us.

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